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Puran Goswami

Founder of Appestra and BlitzFunnel, WordPress-native funnels, lead capture, and email follow-up.

Founder, Appestra / BlitzFunnel

Puran Goswami builds Appestra and BlitzFunnel, a WordPress-native funnel plugin for opt-in pages, lead capture, and follow-up email on your own hosting. No WooCommerce required to start.

Focus areas

  • WordPress-native funnels that stay on your site instead of a hosted SaaS account
  • Lead capture: squeeze pages, opt-in forms, and thank-you paths in one wizard
  • Email follow-up from WordPress (SMTP/PHP mail on Free; API providers on Pro)
  • Affiliate offer tracking, outbound links, UTMs, and click analytics on Pro

Writing on Appestra

Guides and comparisons on this site are written for people choosing a WordPress funnel plugin. Bylines on those pages link here.